CAREER CATALYST
BOOTCAMPS
Six 1-Week Bootcamps to Advance Your Career June & July 2023
SOCIAL MEDIA MARKETING BOOTCAMP 1/6
This bootcamp will transform you into a knowledgeable business owner or marketer with new skills for a digital economy. Gain a fundamental knowledge in content planning, online advertising, social media, SEO, email marketing and much more.
WHO IT’S DESIGNED FOR
Small business owners, marketers, churches, and nonprofits
WHEN IT MEETS
June 5-9, 2023, from 9 a.m. – 12 p.m.
In-person and Zoom options are both available!
DAY BY DAY
MONDAY | JUNE 5
- Understand the Strategic Social Media Marketing Plan.
- Set appropriate goals for a campaign.
- Review your branding assets and incorporate it into your campaign.
- Understand how social media algorithms work.
TUESDAY | JUNE 6
Set up a content marketing campaign with a calendar.
- Tiktok
- Youtube
- Snapchat
WEDNESDAY | JUNE 7
- Develop an SEO strategy with hashtags.
- Practice keyword research.
- Planning your Social Media Ads.
THURSDAY | JUNE 8
- Analytics per social platform.
- Review key performance indicators for measuring a social media marketing strategy.
FRIDAY | JUNE 9
- The value of building a social media community.
- Evaluate your budget for an effective campaign.
- Create content for a social media marketing campaign.
- Social media content with AI assistance.
DEVELOP
YOUR
OWN
INDIE
VIDEO
GAME
AND
DRONE
SKILLS
Indie Games Development and Drones Bootcamp 2/6
Two camps for the price of one! Learn game dev in the morning and drones in the afternoon!
This game development camp is a beginner immersive workshop that explores the basic tools, art assets, brush tools, environment design, player health, player movement, and help you build the basic know-how of game development with the Unity Game Engine.
Explore the exciting world of drones while learning basic flying skills and knowledge with three hours of drone fun per day. You will be introduced to the CineLog 25 4S Analog CineWhoop Drone, a popular platform for freestyle flying featuring stable electronic equipment, advanced frame materials, and customized EVA protective foam cushioning.
WHO IT’S DESIGNED FOR
Middle school and high school students
WHEN IT MEETS
June 12-16, 2023, from 1 p.m. – 4 p.m.
In person and Zoom options are both available!
DAY BY DAY
MONDAY | JUNE 12
Morning: Welcome and registration. Get setup and learn how to download Unity, create an account and more. Learn how to use the asset store and incorporate game assets into your game. GAME ON!
Afternoon: Introduction to drones
TUESDAY | JUNE 13
Morning: We will start you off with working with interactable prefabs using a moving platform where Ellen (heroine) can interact with. Learn to interact with doors, enemies, and dealing with player health.
Afternoon: Practice flight, including safety
WEDNESDAY | JUNE 14
Morning: Game environment: Learn how to decorate your scene with painter tools, prefabs, and ground cover. You also learn how to use the teleport system to teleport your player from one location of the scene to the other.
Afternoon: Tuning your GEPRC
THURSDAY | JUNE 15
Morning: Explore how to use ProBuilder a tool that creates and edit 3D objects in Unity. The PolyBrush a tool used to create an realistic surfaces. In addition to we will be making a pool of Acid as a hazard for Ellen.
Afternoon: FPV of your GEPRC – all about cameras and video
FRIDAY | JUNE 16
Morning: Today is it! Let’s design and create your own 3D Game using the Unity Game Engine with guided assistance and support. Let’s have FUN!
Afternoon: Fly drones in a safe and controlled area
USE
ANALYTICS
IN
YOUR
BUSINESS
Excel Training BOOTCAMP 3/6
Microsoft Excel is a powerful tool for data analysis, data visualization, and spreadsheet management. Whether you are a novice or an expert user of Excel, this workshop will help you get the most out of the software. You will learn how to create and manage spreadsheets, use formulas and functions to analyze data, create charts and graphs to visualize your findings, and more. With the help of this workshop, you can take your knowledge of Microsoft Excel to the next level.
WHO IT’S DESIGNED FOR
Small business owners, marketers, churches, and nonprofits
WHEN IT MEETS
June 12-16, 2023, from 9 a.m. – 12 p.m.
Online training
DAY BY DAY
MONDAY | JUNE 12
Advanced formula and function techniques for complex calculations
TUESDAY | JUNE 13
Data analysis using PivotTables and PivotCharts
WEDNESDAY | JUNE 14
Advanced charting and visualization techniques
THURSDAY | JUNE 15
Data validation and conditional formatting
FRIDAY | JUNE 16
Macros and VBA programming
USE
DRONES
IN
YOUR
MARKETING
DRONE FLIGHT BOOTCAMP 4/6
Drones re-imagined!
Making sound decisions is a key part of running a successful business. But without the right data at the right time, it can be difficult to make informed decisions. That’s why having access to fast, actionable data provided by drone technology can be an important component of your business. It can save you from potential risks and help you make the best possible decision in any given operational situation. This workshop is designed for farmers, construction contractors, property insurance, and real-estate agents. For 5 days we will cover safety, basic flight, advanced flying techniques, mission, autonomous flight, and the tough topics of the Part 107.
WHO IT’S DESIGNED FOR
Realtors, farmers, and entrepreneurs
WHEN IT MEETS
June 19-23, 2023, from 9 a.m. – 12 p.m.
In person on the campus of Andrews University in Berrien Springs, MI
DAY BY DAY
MONDAY | JUNE 19
Flight safety, legal implications, FAA guideline
TUESDAY | JUNE 20
Types of drones, strategies to use drones
WEDNESDAY | JUNE 21
Land survey and mapping
THURSDAY | JUNE 22
Drone technologies and gathering reliable data
FRIDAY | JUNE 23
Data processing technologies
DESIGN
A
SUSTAINABLE
BUSINESS
MODEL
SUSTAINABLE & RESILIENT BY DESIGN BOOTCAMP 5/6
This bootcamp will be guide you to identify areas of improvement within your organization, enhance efficiency, and reduce costs. Additionally, you will learn how to create sustainable and diverse revenue streams and ensure adherence to organizational policies.
WHO IT’S DESIGNED FOR
Small business owners, churches, ministries, private schools, and nonprofits
WHEN IT MEETS
June 19-23, 2023, from 9 a.m. – 12 p.m.
Online training
DAY BY DAY
MONDAY | JUNE 19
Sources of funds and cashflow management
TUESDAY | JUNE 20
Strategies for creating diversified streams of income
WEDNESDAY | JUNE 21
Organizational structure
THURSDAY | JUNE 22
Four pillars of financial sustainability
FRIDAY | JUNE 23
Organizational architecture
START
OR
GROW
YOUR
E-COMMERCE BUSINESS
E-COMMERCE FOR STARTUPS BOOTCAMP 6/6
This bootcamp provides you with practical tools and knowledge to start an online business, including finding market trends, introducing C2C and B2C platforms, and SEO. By the end of the workshop, you will have the ability to identify target audiences and develop successful go-to-market strategies.
WHO IT’S DESIGNED FOR
Small business owners, churches, ministries, private schools, and nonprofits
WHEN IT MEETS
June 26-30, 2023, from 9 a.m. – 12 p.m.
Online training
DAY BY DAY
MONDAY | JUNE 19
Niche to naming the business
TUESDAY | JUNE 20
Choosing an E-Commerce Platform and Creating Your Online Store
WEDNESDAY | JUNE 21
Engage. Retain. Succeed. (Social media, email, referrals, and more)
THURSDAY | JUNE 22
From setup to sales
FRIDAY | JUNE 23
Measure your success
SOCIAL
MEDIA
FOR
SMALL
BUSINESSES